Genesee’s Schwarzbier is returning under a new name, Genesee Specialty Black Lager, in a limited release from the Rochester brewery.
The beer is available in 12-packs while supplies last wherever Genesee Specialty beers are sold, according to a news release issued Tuesday. The return brings a German-style black lager back to the brewery’s lineup.
Genesee describes the beer as having a roasted malt character with notes of toasted bread, light chocolate and subtle coffee, followed by a clean lager finish. Its dark color and flavor draw on traditional German-style Schwarzbier.
“Genesee Specialty Black Lager pays tribute to the hardworking people who keep our communities moving, day and night,” said Jaime Polisoto, Genesee’s brand director.
“We’re excited to bring back this fan-favorite, combining the rich, roasted character of a traditional German-style Schwarzbier with the smooth, crisp finish Genesee drinkers know and love,” Polisoto said.
The packaging identifies the beer as 5.4% alcohol by volume and shows an illustrated worker holding a glass against a nighttime brewery scene. Each 12-pack contains 12-ounce cans.
Genesee beers are distributed through retailers and convenience stores in New York, Ohio, Pennsylvania, New Jersey, Vermont, Florida, Kansas, Massachusetts, Maryland, North Carolina and Virginia. Availability of this release is limited to locations carrying the Genesee Specialty line.
Founded in 1878, Genesee also makes its classic Genesee beers, Cream Ale and Original Honey Brown Lager. The company is owned by North American Breweries.
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