A Democratic-aligned policy group is urging the party to rethink how it communicates with voters as it looks ahead to future elections. On a recent episode of Connections with Evan Dawson on WXXI, Matt Bennett, executive vice president for public affairs at Third Way, discussed the organization’s research on messaging that resonates — and language that may alienate independent voters. Bennett argued that Democrats need to move away from what he described as academic or insider political language and refocus their message on issues and phrasing that appeal to voters in the political middle. The conversation explores what that shift might look like and how it could shape Democratic strategy moving forward.
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