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Home » Valentine's Day » Ferrara Building Supplies: “We are down, but not out” after devastating fire (full coverage)

Ferrara Building Supplies: “We are down, but not out” after devastating fire (full coverage)

It took fire companies from three different counties to bring a massive blaze under control at Ferrara Lumber in Seneca Falls on Sunday.

The call came in around 5:30 p.m. for a reported fire on the eastern half of the property. By the time first responders were on-scene, the flames had already aggressively spread.

Mutual aid was requested from additional departments, and for the next several hours firefighters battled one of the largest commercial structure fires seen in recent years.


“The Ferrara Lumber family would like to thank everyone for their tremendous support. A huge thank you to the first responders, we hope everyone one of you is safe,” Ferrara Building Supplies Inc. said in a statement on Facebook after the blaze destroyed the building.

While small portions of the structure remained in-tact the now-former Ferrara Lumber storefront and showroom on Bayard Street was a total loss.

The Ferrara family said in the hours after the devastating blaze they were not defeated.

“We are hoping to have the business up and running within the week at our Rumsey Street location,” the statement posted to Facebook continued. “More to come. We are down, but not out!”

As of 7 a.m. the post about reopening at the Rumsey Street location had been shared more than 130 times. Dozens of messages of support were shared on social media.

Most of the town of Seneca Falls was without power between 6 p.m. and 9:45 p.m. as crews fought the fire.


Photos and video from the scene below

The moment the Ovid Fire Department arrived on-scene. Credit: Ovid Fire Department on Facebook.
Four hours after the Ovid Fire Department arrived on-scene. Credit: Ovid Fire Department on Facebook.
Source: Cayuga-Seneca Fire Wire on Facebook.
Credit: Kevin Colton
Credit: Kevin Colton.
Aerial view from the scene as first responders continued to work at the scene into the evening hours. Photo by Dan Montoney.
Aerial view from the scene as first responders continued to work at the scene into the evening hours. Photo by Dan Montoney.

This story will be updated as more information becomes available.

Credit: Greg Cotterill, Finger Lakes News Radio
Credit: Greg Cotterill, Finger Lakes News Radio