As the Finger Lakes Region continues to rebound from economic challenges associated with COVID-19, the Seneca County Chamber of Commerce has launched a pair of initiatives designed to support local businesses.
“Throughout the pandemic, our community has been extremely supportive of local businesses,” said Chamber President Jeff Shipley. “While many people have made a concerted effort to buy take-out from area restaurants, it is also important to consider local retailers and service providers. Their collective well-being is critical to our economy.”
To that end, the Chamber and several of its membership investors have created an advertising campaign that asks the community to “think local first.” The ads, which are being targeted to social media users throughout the region, encourage consumers to purchase local goods and services during the holiday gift-giving season. The Chamber has also created a dedicated page on its website to provide unique gift ideas such as pet adoption, products that support charitable organizations and items that are made in the Finger Lakes. For more information, visit the Chamber’s website at www.senecachamber.org.
In addition to buy-local messaging, the Chamber also launched a campaign known as “Seneca Safe” to provide support and guidance on safety protocols that are being used to control the spread of COVID-19.
“Research indicates that consumers are prioritizing safety considerations when it comes to choosing where to do business,” Shipley said. “Seneca Safe is an opportunity to reassure workers, residents and visitors that local businesses and organizations are committed to keeping them safe and healthy.”
As part of the program, the Chamber is providing posters to businesses that pledge to help stop the spread of COVID-19. The posters illustrate key guidelines that participating businesses have adopted such as: mask-wearing, social-distancing and sanitization efforts. Each business is provided with a listing on the Chamber’s Seneca Safe website page. In addition, an online form allows users to share their “Seneca Safe” experience to encourage repeat visitation and recognize the efforts of local businesses.
To sign-up for the Seneca Safe pledge or learn more about local goods and services, please contact the Seneca County Chamber at (315) 568-2906.
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