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Home » Life » Service/non-profit » Reliant Credit Union spreads holiday cheer through community programs

Reliant Credit Union spreads holiday cheer through community programs

  • / Updated:
  • Staff Report 

Reliant Credit Union is bringing holiday joy to communities across the region through acts of kindness and generosity, highlighting the power of giving back during the festive season. Each of its branches has partnered with local nonprofits to make a meaningful impact, from food drives to gift collections.

“The season of giving highlights the incredible strength and compassion within our communities,” said Pamela Heald, President & CEO of Reliant Credit Union. “Every act of generosity, big or small, helps build a brighter, more compassionate community. We invite everyone to join us in making an impact this holiday season.”


Reliant’s 10 branches are organizing various initiatives to support those in need. Highlights include:

  • Brockport branch: Collecting groceries for Brockport Central School District through Dec. 30.
  • Canandaigua branch: Sponsoring a family in partnership with The Spot.
  • Farmington branch: Gathering food for the Victor-Farmington Food Cupboard until Dec. 14.
  • Geneva branch: Running a food drive for the Geneva Food Pantry until Dec. 30.
  • Henrietta branch: Donating groceries to the Rush-Henrietta Area Food Terminal through Dec. 30.
  • Irondequoit branch: Hosting a food drive for the Irondequoit Community Cupboard until Dec. 21.
  • Macedon branch: Supporting the Macedon Food Pantry with donations by Dec. 10.
  • Newark branch: Collecting gifts for the Survivors Advocacy Center via an Angel Tree until Dec. 13. Coats, gloves, and scarves are also being gathered for Blessings in a Backpack.
  • Sodus branch: Partnering with the Sodus Community Christmas Sharing Program to provide gifts for children.
  • Webster branch: Accepting non-perishable food and hygiene items for the Webster Community Chest through Dec. 21.

Reliant Credit Union serves more than 45,000 members across Monroe, Ontario, and Wayne counties. Established in 1970, it offers financial services, including mortgages, and operates under a philosophy of “people helping people.”

To learn more about these initiatives or how to participate, visit reliantcu.com or call 800-724-9282.