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Three Brothers unveils new sustainable label for wines

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  • Staff Report 

Three Brothers Wineries & Estates, renowned for its diverse offerings in the Finger Lakes region, introduced a new label design for its estate wines this past week, symbolizing a commitment to sustainability and quality. The refreshed labels emphasize the winery’s dedication to environmental responsibility and mark a significant step in promoting sustainable viticulture as recognized by the New York Wine and Grape Foundation.


The design initiative reflects the winery’s broader mission to intertwine superior wine production with sustainable practices. These practices focus on soil health, water conservation, and energy minimization to support long-term ecological balance and quality wine production. The new labels are designed to connect with consumers who value both the origin and environmental impact of their wine choices.

Celebrating a “brotherhood beyond blood,” Three Brothers Wineries fosters a community around enjoying life’s simple pleasures through shared experiences. This rebranding not only highlights their environmental efforts but also reinforces the winery’s ethos of creating memorable moments over quality beverages.