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10 Tips to Get More Likes in TikTok on Your Videos

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  • Digital Team 

Social media has taken the world by storm and having a TikTok account is just one of the ways to stay on the top of your social media platform game. TikTok users all have a unique bond and that bond is related to getting people to watch your own videos and getting some engagement so that more and more users can discover any TikTok video that you share.

If you want to get more views on TikTok, you need likes on TikTok to help increase visibility and expose you to a wider audience. From how to videos to cooking videos to funny video clips, likes are a driving factor to your success. Paired with TikTok views and some quality TikTok marketing skills, likes will help you earn the right to get TikTok pay over time.

Check out these 10 tips to get more likes on any single video on TikTok and improve your chances at social media success.

1. Focus on Your Target Audience of TikTok Users

When you create content, it needs to be created in such a way that it appeals to your target audience. Every TikTok account has a target and getting to know and understand your audience is so important. Don’t worry about someone else’s video and how they got popular. Instead, think about what your audience would like to see and who the people are that your content is targeted towards.

There are several things that make up a targeted audience, but the biggest thing is understanding the demographics. There are research tools out there that can help you define your target TikTok followers if you aren’t sure what this should be.

As part of your social media platform strategy, you need to try to wrap your head around this detail. Understanding a specific audience to create for helps you create a marketing strategy that is actually going to work. Your content strategy should start with defining who your ideal audience is and then building criteria that appeals to existing followers and may help bring in new followers within the same parameters.

Post things that fit with your target audience and your niche, track how it goes, and then work to gain traction from there.

2. Content is King on Every Social Media Platform

You’ve heard the saying that content is king and we want to make sure you understand just how true that is. The TikTok algorithm isn’t just going to hand people to you without a reason to do so. Every TikTok video that you create needs to be your own content and it needs to be high quality.

Remember to create content that is geared towards your audience. Video content should be clear, easy to follow, and engaging for anyone that watches your TikTok videos. Create videos and create content that align with your strategies and will attract people to give you likes on TikTok. You also want views on TikTok from other users.

This short form video app puts its own spin on increasing your popularity through the TikTok algorithm. Getting more likes on TikTok videos will help drive more visibility in the discover tab so that a wider audience can find you and enjoy what you have to offer. But it’s so much more than just likes and views on TikTok. It’s about making your own video stand out so that you can impress in the lineup of other user’s video content.

The way that you stand out amongst all the viral videos is to make sure you post videos that have the best video quality you create. This means quality video creations, great captions, and captivating hashtags too. Make it all work together on your behalf and reap the benefits. TikTok pays for creating content that counts.

3. Buy Likes on TikTok to Boost Your Numbers

Did you know that you can buy likes on TikTok that pay for other users to come give you a like? It’s a great tool for social media that your business account can benefit from. Buy TikTok likes cheap on your account and watch how it can make your new video or videos receive more traction. Whether they open it up and watch the whole video is irrelevant for this particular approach. It’s all about getting likes on your original video so that you can show up more on the discover page.

There is some concern that buying likes might violate TikTok’s terms, but there are loopholes to this in a sense. On the TikTok app, if you get fake likes or likes from bots, this is definitely a negative aspect. Those type of services can get you in trouble so avoid those services. Instead, look for digital marketing services where they promise real and successful users to deliver those likes for you.

A high quality service that delivers likes on TikTok quickly and for cheap will improve your status on the TikTok algorithm. With any luck, it will bring you more views on TikTok in the process. When you use a reliable service, you get great results.

These are some things to look for:

  • Money back guarantee
  • Delivery times
  • Package options
  • Secure checkout
  • Type of users
  • Are all likes from real users

4. Become a Storyteller with TikTok Videos

Have you ever opened up a TikTok video where the creator perfectly captures you through some sort of story? Viewers love to get a great story. In fact, many of the biggest TikTok influencers will create a story that spans across multiple videos. They start a story, build up the intrigue, and then draw the audience in to keep looking for the next part of the story.

You don’t necessarily have to do it this way, but it’s a great way to keep people on the hook and coming back for more. Story telling works in different ways when you are creating content. You can check out similar videos that have a lot of TikTok likes to get inspiration too. You don’t have to literally stare at the camera and tell a story. There are plenty of other videos you can make that include skits, acting things out, narratives, and more.

To build up a story, you can create using the latest trends or trending songs and these things are big hits that stand out. The key is to find a way to stand out by captivating their attention, building up the suspense, and then making it worth their viewing time. The TikTok likes will add up on their own when you get the storytelling aspect right.

You will notice that there are always different trends happening on TikTok. Every TikTok trend is important to recognize and you want to make sure you are a part of the latest trends that work for your niche. You won’t necessarily be part of all of the TikTok challenges and trends, but you will want to pick and choose some great ones and put them to use.

Trends aren’t just about the songs or trending sounds either. Yes, those are important to use and incorporate, but there is more to it. Be sure to find trending hashtags, take advantage of popular music, and take inspiration from like minded creators that have already done it successfully.

Using trends with your content isn’t about copycatting what others are doing. It’s about taking popular details and putting your own take on it. The use of trending details will help improve how many people check out your videos and how many likes on TikTok that you get in return.

Try out filters, transitions, editing, visual effects, and more. Add your own creative flair while you are creating content and see what it does for you. Stay up to date and add these things to your business account.

6. Your Title and Description Matter

A lot of people focus on getting their video just right and then fail to take note of details like your video title and description. On the TikTok scheduler, you have the ability to perfectly customize both description and title. Even when you post frequently, every video needs a great title and description.

We recommend adding some relevant hashtags here that work for this video and your niche. You will need more than just relevant hashtags though. You also need to learn how you can use your titles and description to make someone want to watch or engage. Capture their curiosity, grab their attention, and get them to view your videos more.

Having a great description with hashtags and all will help ensure you are more visible.

7. Stay Engaged on TikTok

Your TikTok account needs to be engaged with your audience and followers as well as other users on the app. When people leave you comments, don’t ignore them. Instead, engage with them, respond to comments, and get engaged with them.

Your engagement helps to continue building overall engagement, which helps your visibility, just like popular hashtags do. However, the real benefit is that you are building connections. The ability to build and grow relationships with your audience is one of the most important aspects to ensuring you see growth, get more likes on TikTok, and build an extensive following in the process.

Engage with comments, respond to messages, and show your followers that you appreciate them.

8. Collaborate with Other Users

A great way to increase your likes and your visibility is to collaborate. Get your audience engaged with you and your collaborative partners and you both see the benefits of working together. Collaboration is great because it puts you in front of a wider audience and it does the same for the other person you are working with.

You can bring in new followers and get more likes from working with others. You can look for influencers that are popular or you can work specifically with people who seem to specialize in your niche. Here’s a good example. Maybe your brand is focused on camping gear. You could collaborate with influencers that enjoy the outdoors or with a campground or RV park. These are just some ideas, but your options are endless. Collaboration is just about teaming up with like-minded people that you can work with to benefit both of you.

Have fun with duets, challenges, swapping content, and just creating things together. The efforts will pay off!

9. Promote Outside of TikTok

TikTok is a really great platform, but there are also plenty of people who don’t use TikTok. Facebook remains the largest social media marketplace and other social media platforms have a totally different audience than TikTok does. By promoting your TikTok content on other platforms, you can be exposed to new audiences everywhere.

You can share your videos to other platforms or encourage people to follow you on TikTok to see more. The beauty of having multiple social media accounts is that you can appeal to different audiences in different places and then put them all together to get the results you need and want.

You can promote anywhere you please. This includes other platforms and your website. Connect through blog articles and external linking opportunities. All of these places help drive traffic to you so that you can grow. You won’t always get more people from these external sources, but it does bring added attention to your content. It might help you increase and grow on those platforms too.

It’s perfectly ok to promote yourself and encourage people to find you and visit you on TikTok. Your audience isn’t restricted to one platform. The neat thing is you can integrate a lot of your content from one platform to another so it becomes much easier to share similar things across the board and grow in each location.

10. Always Be Yourself

Above all else, you need to be true to yourself. You can do plenty of different things on TikTok, but in the end you need to be authentic. When you start trying to be like other users or you focus on just copycatting another creator, you lose your luster. Followers and viewers can tell when you are fake or when something seems unnatural. It’s not appealing to them either.

This isn’t a scenario where you just fake it until you make it. This is a platform where being authentically you is one of the most important parts to building a following and getting more likes on TikTok by doing so. Even the TikTok algorithm can tell when you aren’t authentic and it will hurt your ability to be discovered more.

What you will find is that when you are authentic, people can connect with you more. What you have to say or share is unique and it will resonate with people. Just be you. Share your hobbies, passions, and life. Let people see your true personality and use that to your advantage to build deeper connections. When you are authentic the engagement will come naturally.


Getting more likes on your TikTok videos is an essential part of being successful on the platform. Getting likes helps to improve your engagement and will put you on the path to better visibility and the ability to earn money on the platform. You need to be creative and authentic so that others can see what you have to offer and this will build up your status.

Use these tips and strategies to help you along the way. Remember that your authenticity is one of the most important elements. When you choose to be yourself and then add things like sounds, hashtags, good posting strategies, and simple details, you set yourself up for success.

We hope that you can use these tips to unlock your full potential and build the TikTok following you’ve been dreaming of.

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