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Where are Canadians headed in 2024? Destinations and preferences

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  • Digital Team 

Canadian globetrotters are already plotting their next adventures for 2024 even before the maple leaf begins to bud and winter bids its frosty farewell.

With the abundance of visa-exempt countries from Canada, planning that dream trip is easier than ever, and Canadians are jumping at the chance to take some well-deserved holidays.

Let’s take a look at some of the emerging trends seen among Canadian travelers and where they will be kicking off their snow boots in 2024.

Island Holidays

With icy temperatures having a tight grip on the country for several months, it shouldn’t come as a surprise that Canadians are looking into island destinations for their 2024 getaways.

Skyscanner revealed that 3 out of the top 10 searches from Canadians are to island destinations. Sun seekers were particularly intrigued by Turks and Caicos, Aruba, and Puerto Rico.

The good news is that there have been noticeable price drops in many of these idyllic places. Flights to San Juan in Puerto Rico are around 36% cheaper than in 2023 and flights to Mexico, Aruba, and Jamaica are all around 15%-20% cheaper.

Unforgettable Experiences

Canadians have made it clear that holidays aren’t all about rest and relaxation anymore. Many have shown interest in specialty travel that takes them to destinations based on an experience rather than an attraction.

Fandom takes the forefront for many travel itineraries, and if Taylor Swift’s “Eras” tour is anything to go by, this trend isn’t losing any momentum. Skyscanner found that 32% of Canadian travelers expressed a willingness to jet off internationally to catch their favorite bands on tour, driven by the allure of snagging more affordable concert tickets in another city or country.

It’s not only music that beckons Canadians abroad. TV shows like Emily in Paris have seen remarkable uptakes in flight searches with the former leading to an increase of 33% in searches for flights to Paris.

All this traveling is sure to work up an appetite and foodies are staking their claim in the travel space too. A whopping 53% of Canadian travelers said that they try to prioritize food experiences on a trip. This goes beyond some pasta in Naples and Paella in Spain; expect travelers to seek out bold menus and underrated experiences like food tours in Thailand or Georgia.

Travel trends are painting a vivid picture of the evolving landscape of global tourism. As wanderlust reaches unprecedented heights, tourists worldwide are prioritizing travel with an enthusiasm that surpasses previous benchmarks but there are emerging trends that continue from 2023 into the new year.

Canadians are increasingly integrating artificial intelligence into their travel planning, with 63% using AI for more efficient trip organization and an overall enhanced travel experience. This smart approach involves leveraging virtual assistants and algorithms for personalized itineraries, real-time updates, and tailored recommendations.

Furthermore, on a global scale, 64% of travelers are prioritizing eco-friendly practices, emphasizing sustainable tourism. This commitment involves conscious choices to minimize environmental impact, encompassing eco-friendly accommodations, responsible transportation, and activities promoting environmental conservation.

Amidst these trends, the allure of “Lux for Less” destinations is gaining momentum. Countries like Vietnam, Czechia, and Albania are capturing the attention of savvy travelers seeking opulent experiences without breaking the bank. These hidden gems offer a blend of elegance, history, and affordability, making luxury more accessible for the discerning explorer.

Our Top Destinations for Canadians in 2024

For Canadians seeking unforgettable travel experiences in 2024, we’ve curated a list of top destinations that promise a perfect blend of adventure, luxury, and cultural exploration.


Vietnam stands as an enticing destination offering a trifecta of delights for Canadian travelers. Embark on culinary adventures with vibrant food tours, savoring the rich tapestry of flavors that define Vietnamese cuisine.

For those seeking luxury experiences without the hefty price tag, Vietnam delivers opulent accommodations and exclusive activities that won’t break the bank. And let’s not forget the pristine beaches that adorn the Vietnamese coastlines, inviting relaxation and serenity against a stunning backdrop.

Mexico and the Caribbean

The allure of Mexico and the Caribbean persists as a perennial favorite for Canadians in 2024. Indulge your taste buds with the diverse and delectable offerings of Mexican and Caribbean cuisine, from street tacos to Caribbean jerk dishes.

Beyond the culinary delights, bask in the sun on some of the world’s most beautiful beaches and explore the enchanting islands that dot the Caribbean. What’s more, these destinations offer a range of affordable options, ensuring that the dreamy getaway you’ve been yearning for is well within reach.


For the intrepid Canadian traveler, Albania beckons with its uncharted territory and a unique blend of history and natural beauty. Uncover the secrets of this hidden gem while enjoying the affordability that makes it an ideal destination for budget-conscious explorers.

The allure of Albania extends to its Mediterranean coast, where azure waters meet picturesque landscapes, providing a tranquil escape for those seeking a taste of the undiscovered. In 2024, Albania stands as an off-the-beaten-path destination waiting to be explored.

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