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What’s next for Willard on Seneca Lake? MRB Group chosen by IDA to help find answer

  • / Updated:
  • Staff Report 

The Seneca County Industrial Development Agency (IDA) has hired the MRB Group to conduct a study on the former Willard Psychiatric Center in Seneca County.

The study aims to determine the best use for the facility, which has been vacant for years. The study will cost the IDA $164,000 and will include environmental, historical, engineering, and architectural reviews of the site, as well as a market analysis and public input sessions to guide the development of a master plan and economic impact analysis. The MRB Group, a Rochester-based firm, was chosen for its partnership with Bero Architecture, Elan Planning, and HRP Associates.

Finger Lakes Partners (Billboard)

The IDA hopes the study will create a cohesive vision for the future of the Willard Psychiatric Center, which is located on the east shore of Seneca Lake in the town of Romulus. IDA Executive Director Sarah Davis believes that MRB Group will help them engage with community members and state and local officials in a meaningful way while creating an innovative and compelling re-use program. The goal is to entice developers and serve as a catalyst for further investment and positive growth in Seneca County.

The public is invited to share their thoughts on the future of Willard by writing to the Seneca County IDA or sending an email to [email protected]. The state also supports the IDA’s efforts to engage with the community through this study, according to Empire State Development Commissioner Hope Knight.