Skip to content
Home » Ben & Jerry's » Survey shows top costumes for kids, adults, and pets for Halloween 2021

Survey shows top costumes for kids, adults, and pets for Halloween 2021

The National Retail Federation shares that $10.14 billion dollars will be spent on Halloween this year, with a large chunk of it going toward costumes.

65% of Americans plan to participate in Halloween this year compared to the 58% in 2020.

Before the pandemic, 68% planned to participate in 2019.

People are likely to participate more because they missed out last year, and retailers have started selling Halloween items earlier.


8,000 people were surveyed with 46% planning to dress up and spend $3.32 billion dollars on costumes.

Here are the top costumes for kids, adults, and pets:

Kids costumes:

  1. Spiderman
  2. Princess
  3. Batman
  4. Superhero
  5. Witch
  6. Ghost
  7. Pumpkin
  8. Superman
  9. Zombie
  10. Avengers character

Adult costumes:

  1. Witch
  2. Vampire
  3. Ghost
  4. Cat
  5. Pirate
  6. Batman
  7. Zombie
  8. Superman/The Joker
  9. Spiderman/Dracula
  10. Avenger character

Pet costumes:

  1. Pumpkin
  2. Hot dog
  3. Superhero/Cat
  4. Bumblebee
  5. Ghost
  6. Bat
  7. Lion
  8. Dog/Witch
  9. Devil/Pirate
  10. Batman


Categories: LifeEvents

Top