Three colleges, a resurgent downtown and a setting at the head of one of the Finger Lakes gives the city advantages over many other communities.
But in the highly competitive world of business development, you need to do more, said Anne Nenneau, a member of the Geneva Industrial Development Agency and a founder of the office furniture builder CCN International. It’s a company with Rochester roots but which has enjoyed its greatest growth in Geneva.
The first order of business for enhancing the city’s business-friendly message was an easier-to-navigate website, said Nenneau.
Now the next one is complete: A new business-promotion video…